The DeLaval AMR™ wins top EuroTier innovation award

DeLaval has been awarded the EuroTier Gold Medal for its industry-first automatic milking rotary, a revolutionary automatic milking system for large herds based on a central computer using a number of robots to perform teat preparation, milk cup attachment and teat spraying.

The EuroTier Gold Medals are awarded by an independent innovations commission. The award criteria include being a new concept, the importance of the product for practice, conformity with animal welfare, impact on farm and labour management and the environment and energy situation.

“We are delighted to see our most advanced milking technology win such a prestigious award as it highlights our brand as the industry’s technology leader. The DeLaval AMR™  is a cornerstone in the development of our Smart Farming™ strategy where our goal is to accelerate the transition from milking management to global farm profitability management by harnessing emerging decision tools and automation technologies for better quality milk and profits,” DeLaval President and CEO Joakim Rosengren said.

The new DeLaval system will be flexible enough to operate in different farming practices, from free stalls and loose housing to pasture based dairying. The DeLaval AMR™ will be available in selected markets in 2011.

The impartial and international commission that attributes the EuroTier Innovations Awards is made up of independent experts from the scientific community, research and consultancy.

The innovative DeLaval AMR™ will make its world debut at the EuroTier 2010 show in Hannover, Germany (November 16-19).

Around 1,700 exhibitors from 46 countries will present at EuroTier 2010. Come visit us to discover more about the DeLaval Smart Farming showcase! DeLaval International, hall 27, stand K47

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Kristina Hunter Nilsson
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